From the moment I walked in, I felt welcomed, respected, and never pressured into making a decision. Harman was outstanding to work with. He took the time to answer every single question I had, no matter how small, and explained everything in a way that made me feel confident throughout the entire process. He was incredibly knowledgeable, patient, honest, and genuinely wanted to help me find the right vehicle rather than just make a sale. As a woman, buying a vehicle can sometimes feel intimidating because there’s always a concern about being talked down to, having questions dismissed, or feeling pressured. That was never my experience here. Harman treated me with professionalism and respect from start to finish. He listened to what I wanted, valued my input, and made sure I fully understood my options without ever making me feel rushed or uncomfortable. It was one of the most positive car-buying experiences I’ve ever had. I also had the opportunity to work with Mark Wade, and he was equally impressive. He was friendly, professional, and very knowledgeable. He took the time to introduce himself, answered my questions, and made me feel like my business was genuinely appreciated. It was clear that customer satisfaction is important to him and to the entire dealership. The teamwork between Harman and Mark made the entire experience smooth, stress-free, and enjoyable. Their honesty, integrity, and commitment to excellent customer service are exactly why I would confidently recommend this dealership to anyone looking to purchase a vehicle.

My experience was great Darlene Larsen and Mark really worked for me! I really appreciate their efforts and care.

Great experience with my recent used car purchase. Himmy was easy to work with, not pushy, and willing to help me stay within my budget. Thanks for making it easy!

Not pushy at all. Very professional and helpful. Finance manager went above and beyond helping with the issues I was having and got it taken care of. Himmi I think is how you spell his name was very helpful in showing me the car I wanted without trying to upsell.

I highly recommend dealing with Blake the sales manager and Matt the manager of financing. The whole experience was professional and fun. Thank you for the business and good luck guys!

Harman our sales rep was amazing, definitely will be using him in the future. He helped us find the car that worked best for us. Whole process was smooth and easy.

Excellent experience buying a used car. Ask for ‘Himmy’ if you’re looking for a new or used car. As a sales associate he was thorough, helpful, prompt and responsive with timing, price negotiations, and communication. Sincere and honest.

Was a pleasant experience. Himmy was knowledgeable and professional. The process was quick and easy. Matt finalized the paperwork so efficiently. This was by far my best experience buying a car.

My sales girl and staff were very attentive to our needs and explained with length everything in our new car. We were very grateful for the extra attention given. I would go here again.

A Masterclass in Modern Car Buying! I recently purchased a new Hyundai IONIQ 9 from Boucher Hyundai of Waukesha, and I cannot say enough good things about the entire experience. From start to finish, this was hands-down the most pleasant, quick, and painless vehicle purchase I’ve ever made. Our sales representative was absolutely outstanding. From the very first moment I called to inquire about the IONIQ 9 all the way until we drove off the lot, he was attentive, knowledgeable, and professional. The dealership itself is incredibly impressive—large, pristine, and boasting a modern, high-quality appearance that sets a fantastic first impression. But as a lifelong Information Technology professional, what impressed me the most was their seamless integration of technology throughout the entire process, especially in the finance department. The financing experience was brilliant. I absolutely loved the use of iPads and the flawless e-signing process—no flipping through endless pages of physical contracts or tedious paperwork. The Finance Manager did a phenomenal job explaining every detail, and I never once had to pick up a pen. The absolute icing on the cake was when the process was complete: instead of handing us a massive, clunky folder stuffed with paper, the Finance Manager handed us a sleek flash drive containing all of our documentation. For a tech guy, that was a massive win. Boucher Hyundai has completely disrupted the old, painstaking, "all-day" car-buying stereotype. They have absolutely made a lifelong Boucher Auto Group customer out of us. Oh, and by the way—we are completely in love with the new IONIQ 9! Highly, highly recommend this team!

I can’t say enough good things about Brian Perez, he was wonderful to work with, very understanding and shared a professionalism that I was very impressed with. Jim Rome

I recently visited Boucher Hyundai of Waukesha to trade in my 2023 Palisade for a 2026 model. Having had an excellent experience at the Janesville Boucher location previously, I expected the same level of professionalism. Instead, I faced a stressful, four-hour process that felt designed to exhaust me into a deal. The Experience: Intentional Delays: I arrived at 4:40 PM with my wife and baby after calling ahead to ensure a fast-track process. Despite this, every communication cycle between the salesperson and the finance team took 15+ minutes, stretching the process unnecessarily. Low-Ball Trade Offer: They initially offered $28k for my trade-in, well below market. It took persistent haggling and showing a $34,500 Carvana offer to get them to a fair number. Financing Obstacles: I came with a pre-approval from my credit union, which I explicitly stated. The dealership spent hours trying to run my credit elsewhere. At 7:00 PM, they claimed my credit union was "closed" and I couldn’t use my own financing unless I returned the next day. Bad-Faith Positioning: Knowing I live over an hour away in Janesville and that we were under an active tornado watch, suggesting I "come back tomorrow" felt like a tactic to force me into their internal financing just to get my family home safely. I ultimately took their lender's rate just to end the ordeal and drive my family home in hazardous weather. While the 2026 Palisade is excellent, the buying experience was the exact opposite of the "Boucher way" I had previously experienced.